This project is a provocative business model for the art market, which is introduced through a economic and social analysis of the contemporary art world. It proposes a new model to support critical art through a protocol called the Smart Art Market, a large series of unique pieces sold for very low prices. This economic model is enabled by selling Smart Digital Art Objects, which is a format invented by the artist to authenticate digital art through cryptography. Ultimately, the idea of a collection, as well as economic and sales models, becomes the conceptual artwork itself, beyond its implementation and use. The artwork is presented with diagrams and texts that subtly use financial and economic language while making proposals for new modes of sustainable art markets.
Diagrams of the economic models and certification system